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[Zenith] Why is the brand so unpopular? (alien.top)

submitted 2 years ago by Only_Ad_5407@alien.top to c/watches@style.land

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I’m not talking about that people don’t like it, because they do. But looking in sales, I would expect a brand like zenith to at least be in top 20, but they’re far off. Why is that? I see them as an Omega-like brand, not a small brand.

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[–] PenguinWrangler@alien.top 1 points 2 years ago

I dont see advertisements, they dont pay celebrities to wear them, they arent featured in tv or movies… No one outside of the enthusiast community has ever heard of them. James Bond wore an Omega, they were the first watch on the moon, they spend probably the most in advertising outside Rolex.

Everyone likes to pretend advertising doesnt affect them, but it 1000% influences the choices you make on a daily basis.