this post was submitted on 09 Nov 2023
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It purely depends on the product you are selling, but you can indeed target the age range of your choice. The best type of ad is one that kind of "hides" itself with normal videos, but you kind of need to have an understanding of how TikTok works to do it successfully (hence why I said maybe go on Fiverr and get someone to do it for you).
I personally target 19-25 year olds and see great success personally.