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Edtech (alien.top)

submitted 11 months ago by hayes2828@alien.top to c/entrepreneur@indiehackers.space

3 comments fedilink hide all child comments

Hi all. For those in edtech is it better working and selling to schools first or work with parents and tutors first? -B2B or B2C

For schools we would work with independent schools mostly. Thanks

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[–] wnzojkos@alien.top 1 points 11 months ago

It depends on your product and business model. If your edtech product is tailored for classroom use and aligns with school curriculum, targeting schools (B2B) might be more strategic. However, if your focus is on supplemental learning tools or resources for individual students, starting with parents and tutors (B2C) could offer a quicker route to user adoption. Consider the unique value proposition for each market segment to determine the most effective entry point.