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Distribution is more important than product. (alien.top)

submitted 1 year ago by biz_booster@alien.top to c/entrepreneur@indiehackers.space

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[–] neat@alien.top 1 points 1 year ago (1 children)

I've seen so many people get stuck at the 'distribution' part of their tech business over the years that I usually tell most first time founder friends to not start their business until they figure out distribution.

That being said a lot of tech founders have had a lot of luck focusing less on distribution and more on just building world class PLG teams and have had immense success with it.

[–] danielr088@alien.top 1 points 1 year ago

This is currently my “problem” right now. I’m developing a SaaS that I believe has demand but the biggest problem after I’ve finished the product will be distribution because I have no connections to the market I’m looking to sell too.

I’m only a software engineer by trade and I have no other experience or communities I’m connected to so technically no matter what I’d be stuck only building SaaS for devs/founders. I honestly don’t want to be yet another founder building for other founders. But I understand why saas founders tend to only build saas for other devs, because it’s the only community they’re familiar with and comfortable distributing to. I think I’m willing to take the risk and try to distribute organically. I’m sure I’ll learn a bunch from it.