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How do I charge for e-newsletter advertising? (alien.top)

submitted 1 year ago by sollicit@alien.top to c/entrepreneur@indiehackers.space

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I essentially have a non-existent newsletter at the moment with 3,000 sign-ups thus far. I'm looking at a schedule of a bi-weekly release just to get myself into the groove of curating content on a scheduled basis; but I'm unsure how to actually monetize it beyond allowing for businesses/events to purchase ad space in the form of either a short sponsored article (photos included), a hyperlinked banner, or a 1:1 photo/logo placement in a grid.

I can't really find much to guide me along the creation of a monetization plan, nor how much I should be charging for X amount of time per ad placement.

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[–] RampUpMarketing@alien.top 1 points 1 year ago

I help startups grow online so feel free to ask me any questions you may have.

3,000 newsletter sign-ups is impressive and you should definitely start thinking of monetizing. You are on the right path with building a content plan for the newsletter, but you can go many different directions.

The idea of having ad spots on your newsletter is a decent idea, but I’d suggest a few other ways. I would need to understand you business more and what you are offering to get so many sign-ups. Then we can find out a plan for you. DM me and we can chat more about it.