this post was submitted on 19 Nov 2023
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There are many ways to promote a new business that nobody is actively looking or searching for, besides cold email outreach. Some of them are:
Creating a brand image that stands out and appeals to your target audience.
Using social media to share valuable content, engage with potential customers, and build a community.
Making use of an email marketing strategy that offers incentives, personalization, and segmentation.
Participating in local events, networking with other professionals, and sponsoring causes that align with your values.