I think people are taking this stuff too personally - between zuck and these other tech ceos caving to the right wing social politics.
Fact is trump won the election, and hes the dictator of the usa now. He has legal immunity and the ability to kill anyone he wants officially, as well as full party control of all 3 branches of govt and the governers. He could scrap the constitution if he wanted to, all hed have to do is privately threaten to assasinate anyone that doesnt go along with his plans.
A private conversation has likely happened with these CEOs that effectively went "you need to help us maintain control of the govt or were going to take measures against you."
Its nothing personal, for all we know their lives are literally on the line.
For all the talk abt small govt. The republicans have made the usa the most powerful federal govt of any western nation.