Most of it is intuitive or just learned in the massive research stage of your business plan
Entrepreneur
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You should aim to beome better in whatever business you have not get better in a vague topic like entrepreneurship. Running an airline is different to building cars, which is different to building sotware. Learn what you need to.
QuickBooks is a good software tool for managing business finances. You can get started with it by setting up a few accounts (read on this or get an accountant to help you). With a good initial setup, you can then mostly learn as you go.
If I were young again and just starting out, I would be studying the following in no order of importance
Public speaking. I was a member of toastmasters for four years. If you are wanting to get funding, you are going to be spending a lot of time talking to people, get good at it.
Accounting. You don't need to be good enough to do your own books, but accounting is it's own language. You need to understand that language. I know 4 people who lost their businesses, because they trusted someone else with their accounts with no understanding themselves. Or consider that, in the last 10 years, a hundred million dollars has been embezzled from the not for profit sector, and those are just the ones that got caught.
Marketing : I have seen a number of businesses that have a great product or service, far better than the competition, but fail, or just get by, because they don't have any knowledge of marketing. They are either not spending any money on marketing, or the far worse, spending it in the wrong places.
You will need enough understanding of marketing in order to do your own marketing in the beginning, and to talk to your marketing people once you can afford them.
Jim Collin’s BE 2.0 and Good to Great.
good
Three things
- Learn
- Work
- Dream
Instead of study let's try it out. Making you'll learn how to make.
On YouTube look up Cody Sanchez 200 books she's read the top 20 that you need to read for a business owner. She gives you the highlights.
Go to your local small business administration they have free books on businesses different types of businesses and they can help you with research for free.