Honestly have never understood the gif debate. Words sometimes have multiple pronunciations. They're both fine.
this post was submitted on 27 Nov 2023
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it's an acronym (as opposed to initialisms, which are not pronounced as a single word). There is no rule on pronunciation.
scuba nato laser
We don't do this for any other acronym. There is no rule about the pronunciation. It's arbitrary. The creator chose "jif", so that's the "canonical" one.
Gif is obviously pronounced like the g's in 'gorgeous'
It's interesting debate to observe from my perspective as my native tongue has no different pronunciations for letters, they are always the same regardless of their placement in words. G is always pronounced the same, and so is P. (Spoiler: it's hard G and hard P).
This brought another thing in my mind about soft G. Let's take for example Gin, which is with soft G I believe (it's hard G here because there is only hard G). Then there is the acronym GT for Gin & Tonic. The question is, in English language countries, is the acronym pronounced jay-T instead of gee-T?
All English is based on etymology which is why it's such a hard language to learn. Looking at how a word is spelled always takes second place to where it comes from.
GIF was pronounced with soft g since it came out, back in the 80s/90s when it was shared on AOL and CompuServe. Year, decades, later it came back into social media with Reddit and Twitter, and people pronounced it based on what it looked like it would sound like, which is most similar to hard g like gift.
That doesn't mean GIF never had a soft g. It just shows how old you are or when you discovered it when you use the hard g.
Looking at how a word is spelled always takes second place to where it comes from.
Where it comes from matters less than historic pronunciations.
"Lawn-jer-ay" is how most of the English word pronounces "lingerie" even though that's nothing like how it's pronounced in French, nor is it anything like what you'd pronounce if you sounded out those letters assuming it was an English word.
"Lieutenant" is pronounced completely differently in the UK vs the US. It's etymology is also French, but neither English pronunciation is at all close to the French. Somehow the British get an "f" sound in there, which can't be explained by spelling or etymology, and somehow the American pronunciation turns "ieu" into an "oo" sound.
As for "gif", the "aol and compuserve" thing shows the problem: text based forums. The first time people encountered the word was by reading it. As an unfamiliar word, they mostly went with the common English rule of finding similar words. In this case, the only other words with "gif" are "gift" and words based on "gift". Since that has a hard G, from the very start people have been using the hard "G" sound.
GIF was pronounced with soft g since it came out, back in the 80s/90s when it was shared on AOL and CompuServe.
FWIW, in the 80s & 90s, everyone I knew pronounced it with a hard G, including folks at computer shows, which my family used to go to frequently.
To me, the soft g 'jif' pronunciation is the new Internet fad, not the other way around.
https://www.olsenhome.com/gif/compuserve-big.jpg
Since it was announced in 1987, if they mentioned the pronunciation it was soft G. The inventor and CompuServe would tell you it was soft G. CompuServe's applications would tell you if soft G in their docs.
It's even in the documentation of PNG which came out 7 years later that says soft G is correct in GIF, and they wanted people to pronounce PNG as "ping", not "pinj". (Yes, really)
See https://www.olsenhome.com/gif/ for more examples.
Somehow, I can tolerate "jpheg" much easier than the forsaken "jif."
Jif is where it's at. Peanut butter and image format? Yes please
The creators literally referenced this early on "choosy devs choose gif" like the jiff peanut butter commercial.
Oh my God no one fucking cares about Steve Wilhite and his fucking speech impediment.
You seem upset.
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"Jif" is the original pronunciation. It is a pun, a play on the word "jif" short for "jiffy" meaning a short amount of time, as in "I'll send it to you in a gif". The newer pronunciation has become popular based on the fallacious reasoning that an acronym should be pronounced the same as its constituent words, which isn't a thing at all.
Language evolves, and both pronunciations are common enough to be considered acceptable. The only way to be wrong about how to pronounce the word is to claim one of the pronunciations is wrong.
The newer pronunciation has become popular based on
The newer pronunciation has become popular based on their internalization of the obscure patterns of English pronunciation, informed by the most similar word: "gift" which uses a hard g. Everyone I know of started saying it with a hard g because that's what made sense based on the spelling, long before hearing the weird thing about constituent words.
Nobody pronounced LASER as Lah-seer, which you'd have to do if you used "A as in Amplification" an "E as in Emission".
OK but there are other similar words that start with gi like giraffe and gigolo, but really that's not why I or anyone I knew in the 90s started using the soft g to say "gif." We did so because we learned about the format, and said "Neat, what's it called?" and they said "it's called a gif" because that was the name of the format. We didn't debate the pronunciation because it had been given a name, the same way you don't ask a person you just met "Shouldn't 'Bob' be pronounced with a long 'o' like the very similar name 'Job'? I'm going to call you 'Bobe' because that makes more sense to me." You'd have to be a massive douche to say that out loud to a person who had just introduced themselves.
If someone said it with the hard "g" we just nodded and went about our day because it doesn't matter, we knew what they probably meant and they just hadn't read the manual.
Pronunciations change over time, and that's good. Language is a function of communication, and better communication is what enabled humans to transfer knowledge. If someone uses the soft g, you know the word they're saying, and I know you're probably not saying the word "gift" from context. We're communicating either way, and we don't have to pronounce every word the same.
Case in point, I don't say "emission" with a long "e" sound, I say "ehmission" because it doesn't matter that much.
The only way to be wrong is to claim that someone else is saying it wrong.
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Why don't you just pronounce it "gee-eye-eff"?
That's what I do. If somebody's gonna be pissed no matter how you pronounce it, might as well piss them all off equally.
I'm just going to say "graphic interchange format" from now on.
Funny enough, that has both a hard g and a soft g in it.
We should just go ahead and pronounce all acronyms the way their unabbreviated forms’ first syllable letters are said. Just ignore we treat individual letters differently than the words they came from.
The CIA should sound like “see ya” Department of Transportation “Duht” Internal Revenue Service “ears”
Etc.
Dept of Transportation would be "dot", no?
People tend to pronounce “of” more like “uhv” in shove or glove, not like stove or clove. So I went with “duht” for pronunciation.
Gif is pronounced like gist, giraffe, gibberish, ginger, and gin
Jxl is pronunciation beeg jay-peg because Jay is lucky
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It's pronounced Gif, with a soft G as in Graphics.
I don't give a fuck what the idiot creator thinks it should be pronounced as, I'll die on this hill with my honor intact, surrounded by the corpses of everyone who thinks Jif is referring to anything but peanut butter.
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