Think and grow rich, Zero to one , 100 ml dollar offers , Range
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think and grow rich +1
I like the old book, the success system that never fails. Not because of that guys system, but because it shows you can find a repeatable process that makes money.
Zero to one, the lean startup, and anything Paul Graham writes
Millionaire fast lane or Unscripted. Both are great
The Millionaire Fastlane is a life changing book! Unscripted is also good indeed, more about life than business.
Eh they both are pretty similar I feel like. It’s funny, I used to shit all over millionaire fast lane and say unscripted was a lot better. I read MF first, and I think it was mostly because of that. I’m relistening to it now and it’s great. I think I was just so programmed into one way of thinking that it went against everything I was ever taught.
The fact that I couldn’t argue against its ideas is what made me read unscripted, and that’s when I became a real believer. So it kind of has a special place in my heart for that haha
The entrepreneur rollercoaster by Daren Hardy
Your Brain At Work by David Rock is great because it discusses how to apply neuroscience in your daily life to be more productive
- What Self-Made Millionaires Really Think, Know, and Do (written by two self-made millionaires). I never hear this one recommended and it's great. It will never go out of date.
- Never Eat Alone on the importance of relationships to all businesspeople
- The Entrepreneur by Heinecke
- Rework. Combination of common sense and very unorthodox advice from the Basecamp guys. Embraces small businesses.
- Zero to One as others have said. Argues for creating monopolies (literally). It's good to read this one and Rework together for two different perspectives. Critical of small businesses.
- Launch by Walker on email newsletters that you can monetize. Embraces small businesses.
- Crush It by Gary Vaynerchuk. Embraces small businesses.
four hour workweek is a good one if you havn't read it yet. A lot in there about the general mindset of creating passive income.
The Millionaire Fastlane by MJ DeMarco, $100 Million Offers by Alex Hormozi and Anything You Want by Derek Sivers.
These three books focus on a product and system, sales and advertising and business philosophy respectively.
Read The Millionaire Fastlane before you start your business and find your product or service!
Use $100M Offers to advertise and get the pricing and offer right.
Reread Anything You Want every year to make sure you know why you do what you do.