I've enjoyed the hell out of the run my team is making and will be enjoying it even more during that quarterfinal game at home in a week or so. YMMV depending on how your team does, but that is the case regardless of this tournament.
I know the Pacers have 0% chance of winning The Finals this year, but this is fun to see a young team making some noise and getting experience with higher stakes ball. And don't discount that 500k for any player. Sure they make millions, but you wouldn't get up for an equivalent bonus your boss gave you at work? Or are you like "nah, no thanks" and just dick around?
Parade? Hell no. And that is from a team that hasn't won anything since the ABA days. Ceremony before the next home game with extra fanfare that I'll actually attend, instead of rolling from a bar 5 minutes before the tip? Absolutely! Banner? Idk, maybe.