I don't think companies are blindsided. Most have a roadmap of what they are working on and releasing in the future. A lot of manufactures have a great lens release every month it seems. Look at the Nikon Plena.
I don't think companies are blindsided. Most have a roadmap of what they are working on and releasing in the future. A lot of manufactures have a great lens release every month it seems. Look at the Nikon Plena.