Allen repeatedly throws some of the most braindead interceptions you ever see from a good QB, which makes for an easy media storyline, especially when they lose.
Hurts has had a couple bad ones too (the game loser vs NYJ was horrific), but he's also had several on deflections that either weren't his fault or were unlucky. Plus they usually win. So it's not the same easy media narrative.
There's nothing inherently flawed about rushing being negative. Passing is more efficient than rushing, which is why teams pass more than rush. This has been known for many years. But both are useful, which is why both are used. Nothing needs to be changed with regard to EPA.