Unpopular opinion: Masculinity doesn't exist. There's feminine things and then there's everything else.
Is a hammer masculine? What about a monster truck? What if you paint them pink?
See what I mean? The modern concept of masculinity—and certainly conservatives stance on it—is an invented thing that only serves to make feeble men feel special.
If you accept that nothing is masculine, then a whole lot of advertising, conservative takes, and weird, supposedly "manly" activities start to appear absurd. Because they are.
Yes. Women have the biological means to perform just about any activity a man can do (two arms, two legs, a sapient brain, etc) , but there's something only women can do.
Following this to its logical conclusion: If a woman can do it, it's not masculine.
Hence my statement: Feminine things do exist (not because they're a particular color, LOL). There's a whole aisle of literal feminine products in every grocery store but there's no "masculine products" section.