I don't think you know what clickbait is. Clickbait means burying the, usually nonexistent, lead in order to bait views.
Ex. "Here's how drug dealers make millions" and the content is just a long drawn out version of "they buy them online for cheap and then sell them to people" without any actual info on how that happens.
It's not clickbait when you conduct a journalistic experiment and publish the literal result as the headline, and the content is an actual documentation of the process you went through in detail (or as much as is safe to publish). That's just called journalism.
Man, they have got to get their windows up to code.