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Ford Mustang Mach-E Sales Soar After Discounts, Proving Cheap EVs Are the Way Forward
(www.thedrive.com)
this post was submitted on 02 Apr 2024
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Electric Vehicles
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But isn't this true with any "new" technology? The beginning of the timeline has high cost and as the product becomes "normal" costs come down?
Pretty much. I distinctly remember when plasma TVs first came out and seeing an advertisement in a magazine for them, 55" for $15,000. Now you can buy one (LCD) for a few hundred bucks.
Right. I doubt we see the exact same behavior with cars, especially in today's world where all cars are more expensive than they were just 4 or so years ago. That said, I do expect EV prices to come down. I can hate on auto makers for being slow to the game all I want, but the reality is they won't do it if they don't think they can turn a profit. It seems like it's coming just a lot slower than some would like.