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Too Bad, So Sad, Too Late - McDonald’s tells U.S. restaurants it’s not a ‘political brand’ after Trump visit (www.cnbc.com)

submitted 3 weeks ago by JimmyBigSausage@lemm.ee to c/news@beehaw.org

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[–] Notyou@sopuli.xyz 21 points 3 weeks ago (2 children)

We learned about it before Sunday. We heard this was going on the week before. Are you saying McDonald's is so unorganized that the message didn't reach headquarters? Or are they just that slow in responding to it?

That's where my too late idea is coming from. They want to eat their cake and have it too. Shore up some good PR for the pro-trumps and now say oh no we would never be political after some complaints come in. Seems business as usually for companies.

[–] Sc00ter@lemm.ee 13 points 3 weeks ago (2 children)

I know someone in corporate McDonalds. They were pissed the instant they found out. They have a saying internally, "were not red or blue, were golden." They intentionally don't take political stances. This franchise owner acted without corporate blessing, and if I had to guess, that message was intentionally not passed up the chain.

[–] Notyou@sopuli.xyz 8 points 3 weeks ago

This franchise owner acted without corporate blessing, and if I had to guess, that message was intentionally not passed up the chain.

If that is true then wouldn't that be the message?

We don't take sides, and this franchise did, so he can't be a franchise owner anymore. Sell something that isn't McDonald's.

I don't think that was their message. Their message was, "please don't be mad at us. " Like someone else said in this thread, this doesn't change my opinion of McDonald's and I already wasn't eating there. I just see their excuse as another BS reason.

[–] ninjaphysics@beehaw.org 7 points 3 weeks ago (1 children)

That's really interesting that they don't take political stances, yet why was it such a necessity for them to go out of their way and deliver their food to IOF troops and support their work? That must have been okayed by corporate because it was on a ton of media outlets. Seems pretty political to me.

[–] TehPers@beehaw.org 8 points 3 weeks ago (1 children)

The whole situation around Israel has bipartisan support. Even if it's political, it's hard to say they're picking a side there.

[–] HobbitFoot@thelemmy.club 2 points 3 weeks ago

And it turns out there aren't a lot of franchises in Palestine.

[–] hddsx@lemmy.ca 5 points 3 weeks ago

Sorry I’m out of the country so I heard about it yesterday on lemmy. With big organizations, it’s possible that like the district or region leader didn’t think it’d be a big deal and didn’t pass it on. Or hell, maybe one of them is a trumper and let it go. When corporate found out from the news they tried to do a PR cleanup. Could also have been slow then.