this post was submitted on 08 Apr 2025
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The Netflix doc also covers how Juul hired the wrong guy to do thier commercials.
He's the dude famous for making the iPod pastel silhouette commercials. Hip and sexy.
Juul started by wanting to help people quit. Then some influencer was vaping on stream and it blew the hell up in short order amongst younger crowds.
What really pisses me off is the synthetic THC Juul carts teens were smoking that fucked them up. They did that to themselves by trying to do drugs using a Juul. Juul and the legit vaping industry took all that backlash. The news and even CDC spouted bullshit in the name of sparing kids. No one clarified that they were smoking bootleg weed (illegal drugs) and Juul/legal vaping wasn't at fault.
So adults that were vaping to quit ciggs switched back to ciggs to never quit. I was a vaper during that time and I can't tell you how many people I set straight when they said "that'll kill you" while they're smoking ciggs.