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Players Have Too Many Options to Spend $80 on a Video Game (www.bloomberg.com)

submitted 22 hours ago by Ashtear@lemm.ee to c/games@lemmy.world

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[–] octobob@lemmy.ml -1 points 6 hours ago (1 children)

I'm sure "fanboys" is true to some extent but their target audience is children and casual gamers.

There are so many people that don't play games beyond Mario kart, animal crossing, party games, etc

[–] LandedGentry@lemmy.zip 4 points 6 hours ago* (last edited 6 hours ago) (1 children)

according to a recent U.S. survey conducted by Nintendo, most Switch purchases are being made by "male consumers in their 20s and early 30s."

Over 60,000 people replied, and the results (shown below) suggest 86 percent of Switch buyers are men, with only 11 percent being identified as women.

Looking at the age of buyers, 43 percent fell into the 25-34 age group, while 20 percent slotted into the 19-24 category.

It’s driven by men 20-35

[–] dustyData@lemmy.world -1 points 3 hours ago (1 children)

I'm not surprised over 80% were men. That aligns squarely with video gaming as a whole, as a mostly male dominated marked. But at the same time, I couldn't help but notice that Nintendo forgot to ask this men between 20 and 40 years old whether they had children or were married. Just to put an anecdote out there, me and my cousins are all video game fans. We account as the ones who buy the most games in our family, but the entire family plays. I buy games for nieces and nephews. My cousins buy games and consoles for their own kids and for his wife. This is a big oversight to confound who buys the games with who is playing said games.

[–] LandedGentry@lemmy.zip 2 points 2 hours ago* (last edited 2 hours ago)

I’m going to say that Nintendo likely knows how to conduct their player surveys and will take these numbers as by and large correct unless you’ve got some other information not yet brought up