this post was submitted on 19 Oct 2023
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NBA/Nike needs to scrap the city edition jerseys. There is not enough creativity or man power to come up with good looking jerseys for 30 teams every single year. Not to mention the brand recognition lost when half the teams are wearing colors that don't match the franchises' primary colors. I struggle to imagine that the return on these in sales is worth what the designers and manufacturers are costing for these piece of shit jerseys.
I think some are good. But we don’t need new ones every year.
Like maybe rotate 10 teams every 3 years or something.
Nike and others have done this in Football (soccer) for years! Decades by now.
Every single year the top teams of every significant league has a redesign main, a new color second and a creative new third and some teams have a fourth kit.. is crazy
The new treand, since FIFA has specific rules on what a shirt can be, is to be creative with worm kits. They do their best to expose teams worming up and in their practice facilities with those.
Is really annoying and nba is kind of infected by that now, since they will make so much money from merchandise every year that makes it worth it.