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I have this (probably) wrong mindset that i shouldn’t run paid ads if i can’t prove organic content works. Is that wrong? (alien.top)

submitted 10 months ago by theswifty7@alien.top to c/entrepreneur@indiehackers.space

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I feel like when it comes to social medial marketing i should try as much as possible to do organic content instead of paid. Or Should i run ads in addition?

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[–] Careful_Practice8928@alien.top 1 points 10 months ago

That's going to depend on your business industry. Just like they said, organic contents are much slower to produce an outcome, but they're free. On the other hand, paid ads are faster, but they will cost you something. If it's going to be me and I have a budget solely for marketing, I would try paid ads. There's a lot of skilled professionals out there that produces faster outcome. I found a useful article that personally helped me with stuff like this, give it a read. https://www.cuppa.so/post/how-to-optimize-facebook-ads-2023-a-guide-for-b2b-and-service-based-businesses