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I think this is the important part. They're trying to incentives non-unions.
right, this is the pizza party. it’s a short term benefit that is not likely going to be maintained in order to pull people from the union. but with a union, you can just negotiate for those things. which is.... why they unionized in the first place. starbucks is dangling a carrot trying to save the farm.
Yes, that's probably it, but also I think unions have to negotiate any change to the contract collectively. Even giving a union member more money is breach of contract. Starbucks would be exposed to union action if they did so. Of course, this depends on how the contract is written. This certainly seems anti-union but it's also a smartass CYA on behalf of Starbucks. The union will raise hell immediately as they should.
Union contracts can set minimum wages and minimum rules for raises and allow individual negotiations above that. Far from all union contracts require exactly equal pay
Also that's probably illegal to do