this post was submitted on 28 Jun 2026
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Oh fucking joyous, automatic surge pricing labels have finally hit the UK, can't wait for it to be tied to your wifi shadow and device biometrics so that supermarkets can charge people more for daily goods than their neighbours due to their credit/social/political standing.
I mean "Haha that means it's free, right? Lol."
It already is, which is why I turn off all radios on my phone and put it in airplane mode when I go grocery shopping now. But even then, I'm pretty sure they can still track the beacon signal wifi and BT give off even when disabled.
Only a matter of time before a store picks up data on certain people's net worth and suddenly all the price tags double when they walk down an aisle.
I guess that also sets up the potential side business of paying poorer people to do shopping for you. Well, I mean, I guess that already exists too.
Scamazon, doordash, ubereats, any of those "go buy my groceries, and bring them to my door lest I suffer the fate of seeing a peasant in any other role than serving me." companies count as exactly that.
Just ask a millionaire what the cost of a loaf of bread is, or a 2kg bag of potatoes.
In Canada if a poorer person picked an item up at $3, then some rich dude walked behind him and it became $4, legally they would then have to give him the item free because of a price difference on an item under $10. Over $10 dollars you automatically get the lower of the two prices.
Edit: I've been informed it's not a law, but a voluntary act by retailers (screams internally).
This is not a law, it's a common and voluntary thing by the retailer.
I wish it was a law, that'd be sick and nip this whole surge thing in the bud.
$15 in Quebec now, that's neat
Man, egg on my face, I thought it was a law. The way grocery stores are actively turning hostile towards customers we should probably make it a law.
In truth, we should probably nationalize grocery stores, but a more realistic, capitalism driven, "profits before people" approach would be to make it law.
I mean, you got it totally right about how it works, that's better than most people. I work in retail and you hear some pretty crazy beliefs about how it works.
Totally agree with you about nationalizing. Food is a universal right and we should treat it as such.
Sorry, zero is a number, so it can't be free. One soul please, or alternatively one upper and one lower limb.