I don't get this. I thought I was a late adopter when I got my EV and I really like it. Wouldn't go back to gas ever. I've heard that 98% of EV drivers wouldn't go back either. It's an objectively better vehicle. Yet when I suggest to friends who are car shopping to get an EV I'm surprised by the resistance. One just got a jeep with a V6 because of infrastructure anxiety, and they're an electrical engineer. Another friend didn't want an EV because of Tesla's software and door handle issues. They didn't seem to know their are other brands of EV. Didn't know that our Nissans are EVs.
I doubt most people will switch voluntarily. They're unconvinced and a car is too expensive to be uncertain.