He’s too friendly with other stars on the court and with the media. MJ was kind of a dick to everyone, and Kobe only became kind of nice to other players after his leg injury when he was a shell of his former self.
LeBron loves his banana boat image of a deal maker. Kobe and MJ were more stab you while looking at you type guys.
He’s not taunting the crowd so much as mean mugging the air because he got techs for staring at players.