this post was submitted on 27 Nov 2023
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Photography

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what method do you use to match color of clothes in photos to real life (alien.top)
submitted 2 years ago by Winter_Cookie_5239@alien.top to c/photography@viewfinder.pro
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I started this job where I take photos of clothes for a brand's website, e-commerce stuff, white background.

I am having a really difficult time matching the colors of the clothes to the colors of real life.what I do is shoot raw, white balance mood is flash.and in Photoshop I play with color balance, saturation... until I get the color I want.it can take me about an hour to reach the right color for each piece and it can be really exhaustingbut I am pretty sure there is an easier way, or some tips to make it easier for me.

I edit on my MacBook Pro 2017 13-inch retina display, color LCD.

I don't use a gray card because I shoot raw so I believe I won't need it (correct me if I am wrong).

I try to pick a gray spot in the photo to adjust the white balance but it's not enough.

for lighting, I use two strobe lights from both sides, pointing down to the object.

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[–] ApatheticAbsurdist@alien.top 1 points 2 years ago

I don't use a gray card because I shoot raw so I believe I won't need it (correct me if I am wrong)

YOU'RE WRONG! Ok you shoot RAW... how will you know what is neutral? THAT'S WHAT THE GRAY CARD IS FOR! You shoot a gray card in one of your shots under the same lighting as everything else, then IN RAW you set the white balance on the gray card. If the "gray spot" you choose in the photo is a hint yellow then your photo will be a hint blue, if it's a hint green your photo will be a hint purple. You use a gray card cause you know it's gray. You also can use the gray card to help set your exposure.

When processing you can also try to set RAW to Natural/Faithful as opposed to standard or vivid which will try to keep the processor from over saturating colors.