Ask Lemmy
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I need to know a bit more what you are specifically asking to answer appropriately, but I'll guess in the mean time.
I'm assuming you asking about starting an instance without hardware. My understanding is that many of the top Lemmy instances are hosted on server farms (companies) rather than self-hosted on their own hardware. Hosting with a company would be essentially renting their server to run your software (Lemmy). You would have control of all the software decisions (instance admin), but would not own the hardware.
I'm not particularly knowledgeable in the area, but the above is my understanding and hopefully that answers your question. If not, let me know and I'll try again :)
Also, I believe the !buyeuropean@feddit.uk community just posted in the last couple days a list of European companies that could be used to host Lemmy instances.
Edit: added correct community and link.
Infrastructure costs