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You know their name. Just about everyone reading your comment knows their names as well. Further, when most people hear their names the first thing that pops into their head is something positive and prestigious, not the awful things they did to make their fortunes. Many of their descendants are still wealthy and powerful to this day. It doesn't really make much difference if people spend time looking at their portraits.
In 2 generations, you'll know who Bezos is? I'll bet there are teenagers that don't know who Steve Jobs is.
In two generations well probably be banging rocks together in a irradiated hellscape and Ill hopefully be long dead.
Creating an enduring positive legacy takes effort, and neither Jobs or Bezos really made an attempt. Guys like Musk and Gates are making that effort and are likely to be remembered, although I think its pretty unlikely Musk will ever be able to restore a positive connotation to his name.
Musk's effort if it can be called as such is and has been entirely commercial in nature. A for-profit company is not a positive legacy. Ford may have made cars relatively cheap and available but he doesn't have the positive legacy of Rockefeller or Carnegie scale. Similar with Edison who is becoming more known as the ip thief and asshole that he was. Musk bought companies/ got bought by them, he really hasn't invented anything. He had some lines of code in his original X which got bought by PayPal just in case as it was attempting similar payment processor things. Musk's only real chance for a positive legacy via his current stuff is to actually do human Mars travel via SpaceX. Tesla isn't self driving and is well behind competition, known for recalls and shitty quality nowadays. SpaceX is still relatively cool but we know he's not in charge there, Starlink could be cool but it's also terrible for actual earth telescopes. Twitter, xAI, and that medical torture company are/will be shitshows
The bill and melinda Gates foundation and the Zuckerberg and channing foundation are things that have at least some positive impact though gates keeps funding carbon capture tech instead of better greenhouse gas reduction/nature preservation.