Photography

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A place to politely discuss the tools, technique and culture of photography.

This is not a good place to simply share cool photos/videos or promote your own work and projects, but rather a place to discuss photography as an art and post things that would be of interest to other photographers.

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What's the most profitable niche in photography? (alien.top)

submitted 1 year ago by tzopa@alien.top to c/photography@viewfinder.pro

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We all have a favourite way of taking pictures, favourite subjects and environments that make us love photography. But still there's a lot of us who have to make a living out of this, and have to find the best way to monetize our skills.

Having said that - what would you consider (or is objectively) the most profitable niche in photography?

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[–] bulk_logic@alien.top 1 points 1 year ago (2 children)

I've been published in local, regional, national, and international publications, but only for my industrial photography. Companies want pretty pictures for their websites and newsletters and they have no idea what something like that costs and will gladly overpay.

They're definitely not overpaying. The more money involved, the higher the price of advertisement tends to get. These industrial businesses are moving hundreds of thousands if not millions of dollars a month.

Chances are you're actually underselling yourself.

[–] johnny_moist@alien.top 1 points 1 year ago

my first thought too

[–] Agent00funk@alien.top 1 points 1 year ago

The manufacturing sector has tons of businesses with just one location and 50 employees. Most of my clients have been in that category. I've also worked with multinational corporations, who you definitely can charge a lot more, but the bread and butter is family owned operations who don't have a marketing or PR department and have no clue who to call when they want pictures, so they usually call the local chamber of commerce or economic development office for advice. That's why its important to build relationships with those groups, you want them to refer you to those industries.