this post was submitted on 20 Jul 2026
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[–] carotte@lemmy.blahaj.zone 89 points 5 days ago (1 children)

thankfully the us is the only country that has a sky so only their government’s approval is needed 😁👍

[–] FlashMobOfOne@lemmy.world 37 points 5 days ago

This is an important point, and partly why you're not seeing ads up in the night sky just yet.

[–] switcheroo@lemmy.world 120 points 6 days ago (4 children)

Let's beam down more heat! We totally need that on our rapidly heating planet.

[–] undefined@lemmy.hogru.ch 63 points 6 days ago* (last edited 5 days ago) (13 children)

And while we’re at it let’s just push even more shit above the earth because there’s totally not already a whole bunch of stuff up there.

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[–] Wildmimic@anarchist.nexus 18 points 6 days ago

Although this would also enable the alternate scenario of reducing incoming sunlight simply by turning them around. This project both doesn't think far enough and much too far at the same time.

Also, we would need to finally abolish borders and create a world government for effective usage of such systems; this would enable the designation of areas where supercharged amounts of solar power are collected 24/7, while reducing solar input to areas experiencing heat waves.

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[–] dubyakay@lemmy.ca 25 points 5 days ago

This thing will never materialize. It's a vapor-project for stupid people to pour money into.

[–] pelespirit@sh.itjust.works 72 points 6 days ago (2 children)

The Federal Communications Commission approved Reflect Orbital’s plan to launch Eärendil-1, an experimental satellite carrying an 18-meter-wide reflective surface. The mirror would redirect sunlight toward a targeted area after dark, producing a beam roughly five kilometers wide.

The July 9 authorization applies to one demonstration satellite, not the enormous constellation the California company eventually hopes to build. Reflect Orbital has described plans for more than 50,000 mirrors by 2035, creating what it calls “sunlight on demand.”

[–] arctanthrope@lemmy.world 127 points 6 days ago (2 children)

oh cool, more supervillains appropriating Tolkien

[–] danekrae@lemmy.world 25 points 6 days ago (4 children)
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[–] FaceDeer@fedia.io 15 points 6 days ago (2 children)

"Sunlight on demand" is an exaggeration. The plan is to create a 5km spot of 0.1 lux, which is a bit brighter than a full moon.

Every time I've seen this news posted (and I've seen it a lot over the past few days) everyone has leapt to some very extreme conclusions.

[–] Greyghoster@aussie.zone 60 points 6 days ago (10 children)

Not really extreme. The whole concept is bonkers. What right has a company to destroy the night huge numbers of people and not mention wildlife.

[–] echodot@feddit.uk 19 points 6 days ago* (last edited 6 days ago) (4 children)

Don't worry it's not going to happen. They're just after investor money then they'll vanish.

Even if they actually build this, a very small area of the planet is going to be imperceptibly brighter for 35 seconds.

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[–] oce@jlai.lu 12 points 6 days ago (13 children)

That would be multiplied by 50k according to their plan, wouldn't it? That's a lot of moons.

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[–] Master167@lemmy.world 11 points 5 days ago (1 children)

Why is the FCC approving anything related to space?

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[–] Godric@lemmy.world 41 points 5 days ago (4 children)

Why the fuck is every dystopian industrialist naming their shit after Tolkein? Does an artificial moon designed to fuck the natural order sound like something he would want to endorse?

[–] turmacar@lemmy.world 20 points 5 days ago (1 children)

They don't have the literacy / abstract thinking necessary to understand themes and like the 'vibes' of nerdy things being cool now.

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[–] Mearcfara@lemmy.ml 9 points 5 days ago

Elon likely never read Foundation, and it's frustrating that he's getting credit for it.

I do firmly put that on the people not doing their research, though. We should absolutely be bullying the shit out of people for being disingenuous in this way.

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[–] BarneyPiccolo@lemmy.today 23 points 5 days ago (1 children)

For as long as there has been humankind, we have gazed up at the night sky, for comfort, for romance, for meditation, for curiosity, etc. It has been a core human experience, evolutionarily hard-wired into our humanity and psyche.

Now these Sociopathic Ferengi are going to steal that experience from every future human being, for profit.

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[–] FlashMobOfOne@lemmy.world 38 points 5 days ago* (last edited 5 days ago) (1 children)

There's a lot of fuckery afoot as far as space goes. There are even companies trying to get world governments to allow them to put satellites in space so ads can be beamed into the night sky. I made a video about it if anyone's bored.

The good news is that the scientific community fought back hard against it. You never understand how badass astronomers are until you read up on corporations trying to arse themselves into space.

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[–] Sam_Bass@lemmy.world 27 points 5 days ago (1 children)

fcc is not a science based department. they should have no say at all over environmental endeavors

[–] chiliedogg@lemmy.world 8 points 5 days ago (2 children)

They don't, which is why they can't prohibit this satellite. It meets all their requirements regarding radio interference.

The Satellite should absolutely be stopped, but the FCC isn't the agency to do it.

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[–] UltraGiGaGigantic@lemmy.ml 24 points 5 days ago* (last edited 5 days ago) (1 children)

Cartoon Country.

A very unserious place with very serious problems.

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[–] echodot@feddit.uk 45 points 6 days ago* (last edited 6 days ago)

Oh not this again. I agree the it sets a stupid precedent but the act itself is irrelevant.

Far apart from the fact that it's only going to be over any given area of the earth for about a minute tops, but also pointless because it's only 18 m wide, so you won't be paying for sunlight, you'll be paying for a random spec in the sky to be switched on.

This is all a giant con where they're trying to get a bunch of investment money from idiots that don't know basic physics but do have a lot of money. I'd actually put a reasonable amount of money on this never actually launching.

[–] jpreston2005@lemmy.world 23 points 5 days ago (1 children)

I was just postulating to a friend, that if we built a huge array of solar panels, set out in a pattern not unlike solar sails, and deployed them out in-between the Earth and the Sun, we could block an appreciable amount of heat, which might act as a way to slow down climate change on our planet. Additionally this array could be connected in a grid, making it a huge space station, and energy source, where we could potentially use it as a base to start collecting and mining asteroids.

And then I read about these dumb mother fuckers who want to redirect sunlight back at the earth, making climate change worse, all to replace a couple flood lights? How fucking stupid is the person who brought this to reality? Jesus fucking christ.

[–] nullify3112@lemmy.world 14 points 5 days ago

Someone needs to read the Dyson Sphere paper: https://archive.org/download/dyson-1960-search-for-artificial-stellar-sources-of-infrared

(The paper was written as a sarcastic take on SETI sinking money into frivolous research of extra-terrestrial intelligence.)

[–] LifeInMultipleChoice@lemmy.world 21 points 5 days ago (1 children)

So uh... Florida made "Geoengineering and Weather Modification Activities" illegal.

So are they going to launch that into space from another state, because one would think launching such out of cape canaveral would be off limits

[–] T00l_shed@lemmy.world 8 points 5 days ago

"Geoengineering and Weather Modification Activities" illegal.

That's only when "the Jews TM" do it. When its capitalism then fine! See they are still spewing carbon into the atmosphere in Florida but they haven't banned internal combustion engines, and they keep burning coal!

[–] MajesticTechie@feddit.uk 33 points 6 days ago (1 children)

I recall in Futurama this didn't end well

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[–] AnUnusualRelic@lemmy.world 23 points 5 days ago* (last edited 5 days ago) (3 children)

The illumination would last only a few minutes at one location before the mirror required repointing. Reflect Orbital says the technology could extend solar power production after sunset, illuminate construction areas and assist rescue teams working in darkness.

Flare guns already do this for a lot cheaper. They even come in a choice of colours.

[–] CmdrShepard49@sh.itjust.works 19 points 5 days ago (7 children)

The company has also argued that reflected sunlight could provide temporary lighting without diesel generators or permanent ground infrastructure.

Sure it just requires that you build a giant precision mirror array, launch it into orbit, and then constantly monitor and position it from the ground, but god damn if you won't need a bulky, polluting flashlight ever again.

What an absolute fucking joke of a proposal. Yeah, let's blanket the earth in mirrors so that we can light up some random construction site temporarily.

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[–] Someone8765210932@lemmy.world 14 points 5 days ago* (last edited 2 days ago)

I'm pretty sure I've heard about this a while ago and the math just doesn't math.

[–] aproposnix@piefed.social 23 points 5 days ago (1 children)

There needs to be an international campaign to harass all of these people until they leave that company. Shame them.

https://www.reflectorbital.com/team

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[–] Zwuzelmaus@feddit.org 26 points 6 days ago (1 children)

producing a beam roughly five kilometers wide.

Oh, nice, now they won't need these super expensive helicopters anymore to spot the fleeing ~~leftists~~ terrorists at night.

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[–] l3mming@lemmy.world 18 points 5 days ago

Yes, because the one thing we really need is more heat on earth.

[–] dsilverz@catodon.rocks 19 points 5 days ago (1 children)

We know this ain't gonna happen (precisely because of a pesky thing called "laws of physics"), but it's surely paving the way for similar deranged ideas such as "orbital data centers", as this "Sun-as-a-Service" bullshittery moves the Overton window to where techbros want it to be, as well to (failed) attempts on pretending the laws of physics can be bent to capitalist interests.

Even sadder is seeing how other regulatory and space agencies worldwide (你好, 国家航天局! नमस्ते, अंतरिक्ष विभाग!) seem to be so quiet in this regard, as if all these deranged techbro ideas wouldn't affect the skies over there...

!technology@lemmy.world

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[–] Deebster@infosec.pub 18 points 6 days ago

Eärendil-1

I really doubt Tolkien would be in favour of this.

[–] reksas@sopuli.xyz 6 points 4 days ago

i wonder how easy it would be to build something that can reach the orbit and collide with the damn thing to deorbit it, if this nightmare ever becomes reality

[–] modestmeme@lemmy.world 13 points 6 days ago

It’ll look pretty cool burning up as it crashes…

[–] Tollana1234567@lemmy.today 11 points 6 days ago

orbiting debris will destroy the mirror so fast, plus solar winds.

[–] melsaskca@lemmy.ca 9 points 5 days ago (1 children)

I read about 20 years ago that they were doing this "satellite mirror" thing in Norway in a town nestled between two mountains that rarely saw any sun. I thought it was feasible and incredible and I believed it at the time. After reading this I see I was a victim of even more bullshit claims. Thankfully I only told about fifteen people about this so, not too much fake news damage done.

[–] dan1101@lemmy.world 17 points 5 days ago (2 children)

A Norway town did do that according to the BBC, but the mirrors were on a mountain not in space: https://www.bbc.com/future/article/20170314-the-town-that-built-a-mirror-to-catch-the-sun

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